Shannon is a motivated sales leader, investor, entrepreneur, and consultant who is forever curious.

Shannon has a passion for startups, technology, business strategy, real estate, and all things that help with productivity and nocode tools.

Shannon resides in Oakland, CA, with her husband and dog @Brave. Shannon's interests are family and friends, volunteer mentorship, photography, wine, whiskey, and potatoes. She's an ambitious, fun, and loyal woman who wants to be inspired and to inspire.

Current Work

Brave Ventures

Brave Ventures is a group of dedicated, customer-obsessed, innovative individuals who want to change how people work and play.

Brave Ventures has two primary focus areas: Real Estate Investments and Consulting Services. We partner with startups and brands across various verticals helping with data analysis, operations, strategy, and growth.

Areas of Expertise Include:
- Growth Strategy and Execution
- Team management
- PLM and Go-to-market Strategy
- Business Operations and Enablement
- Data analysis and Insights
- Social, influencer, email, and media advertising
- Market research and data
- Real Estate

Website

Experience

Shannon has 15+ years of experience as a growth leader combining entrepreneurial drive with business-management skills, helping increase revenues, market share, and profit performance. Shannon has experience working at both Fortune 500 companies and smaller companies, understanding the nuances of each type of business, and experience leading teams from 5 to 30+ people.

Specialties

Pricing, Strategy, Operational efficiency, Sales Training & Development, Project Management, Managing Databases, Complex Contract Negotiations, Strategic Value Selling, forecasting, digital marketing, go-to-market strategies, new product development, market research, and customer segmentation.

Software & Training

Softwares include Salesforce Admin,  Tableau, Advanced Excel, Advanced Google Sheets, MixPanel, Amplitude, Outbound, Google Analytics, Microsoft, Hubspot, and Intercom. Training includes Miller Heiman Training, Presentations Skills Training, Diagnostic Questioning Skills Training, Large Account Management Training, Leadership Certificate Program, The Art of the CEO, Business Skills for Future, and Ex-Nielsen Employee.

Highlights

  • Total Team Bookings increased by 94% YoY (‘21 vs ‘22), hitting all-time record for Company (IZEA). Success contributed by creating efficiencies in our processes and go-to-market strategies and not increasing headcount. Individual contributions accounted for 43% of the total bookings, onboarding the largest client to date. Q2 2021 increased by 147% compared to last Q2 2020.

  • Revamped sales playbook and process resulting in a 40% (2020) increase and 20% (2019) increase in YoY revenue responsibility per seller, 38% lift in average deal size, 117% uplift in product cross-selling, and a 7% lift in forecasting accuracy.

  • Experience building Data Modeling, Salesforce Infrastructures, custom workflows, and automation, helping increase operations efficiencies with startups to larger remote teams. Creates a custom CRM framework for better reporting, management, and efficiency.

  • Start-up Experience - Bootstrapped company bringing on a committed 10+ team before any funding.

Articles & Press